SEO & CRO Nuts on the House
Discover valuable resources and insights to enhance your SEO and website performance.
Select a category below to access our free tools and guides.
Free SEO Resources to Crack the Conversion Code
Proven frameworks that help B2B SaaS teams turn search visibility into demo requests and pipeline
B2B SEO Teardown Guide
and fixing critical SEO issues for B2B websites
AI SEO Checklist for 2025
Monthly SEO AMA Access
Conversion Benchmarking
Website + CTA Audit (mini)
Personalized SEO Teardown
Why Choose These Resources
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Always Be Learning With LeadWalnut!
Explore our wide range of blogs, webinars, research papers on SEO and CRO stay ahead of your peers.
E-E-A-T for SEO: Trust Signals That Drive SEO & AI Visibility in 2026
A practical guide to Google E-E-A-T with examples, trust-building tactics & an audit framework to improve content quality and visibility.
Top E-E-A-T Score Calculators & Audit Tools of 2026
Compare the top E-E-A-T score calculators and audit tools of 2026 using real test results from the same page. Discover which tools provide the most accurate scores, actionable insights, and leadership-ready reports to improve Google rankings and AI search visibility.
From Zero Citations to AI Dominance: How Fortinet Went from Invisible to Cited in Every AI Search
How a global cybersecurity leader achieved visibility in ChatGPT, Google AI Overviews, and LLM responses through strategic content optimization in 3 weeks.
How AI Is Changing Search Behavior (And Why B2B Buyers Don't Start on Google Anymore)
AI is reshaping how B2B buyers research. Learn why 60% of searches end without clicks—and how to stay visible in ChatGPT and AI Overviews.
How AI Search Changes the Entire Marketing Funnel (Not Just Discovery)
AI search isn't just changing how buyers find you—it's collapsing the entire B2B funnel. Learn why 35% of marketers now prioritize GEO over SEO and what this means for your strategy.
